Promote Your Freelance Writing Business by Writing Articles

If you’ve got a freelance writing business, you probably want to promote it. Whether or not you’re current workload SEEMS like enough to keep you busy for three more decades, you WILL find a day when your freelance writing job-wealth seems to run dry. Or, at least, it happens to me.

Writing articles and submitting them to directories, and of course linking to your website and/or blog in the bio box article directories give you, is an excellent and FREE way to promote your freelance writing business. Drawback: it can be a little bit time consuming. But hey, what type of free promotion isn’t?

1. Write for your client audience.

What should you write articles about? Well, that depends on what kind of writing you do and who your target client audience is. If you want to get copywriting jobs, for example, you could write an article called “How to Choose a Copywriter” or “How to Hire the Best Copywriter for the Job” or even “How Much to Pay a Copywriter.” Consider keywords and keyphrases that someone interested in hiring a copywriter might use in a search, and use those key terms in your articles.

2. Choose your title wisely.

The title of your article is important. You want your title to show up in search engines. It is important to make your title’s first few words the most important ones. You will also want to make sure that your full title is unique, and that it will attract the attention of the reader. Don’t try to be clever. Use the body of your article for creativity. Your title should make your reader want to choose your article above the other similar ones that will be listed along-side yours in the directory. If a reader only has time to read one article, you want to make sure it’s yours.

3. Write and submit new articles often.

The more unique articles you write, the more visitors you will likely draw to your site, and every visitor to your site is a potential client. By writing and submitting an article every week or so, you will be drawing in new traffic each week, meaning your client flow will probably be more steady than if you submitted a dozen articles all at once and then did not submit any for the next six months.

My favorite article directory is ezinearticles.com. Others include articlebase.com, articlealley.com, articledashboard.com and goarticles.com. For more, google “article directory” and you’ll get a whole lot of listings.